Logo for ShoeFit.io with a stylized blue and black shoe outline and the text 'ShoeFit.io' beneath it, along with the tagline 'Connecting Foot and Shoe Fitting Together' in blue.

Lowering shoe returns to reduce waste and emissions, cutting CO₂ impact, and supporting ESG performance

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Problem

40% of shipped shoes are returned due to poor sizing

43% of shoe brands lack reliable sizing data

$50B lost annually in returns; sizing errors hurt profit, sustainability, and customer experience

Solution

360° sizing data platform combining shoe, foot, and material data

AI-driven web app for instant foot measurement (length, width, arch height, etc.)

3D volume-matched virtual try-ons for accurate size recommendations

Shoefitr Scanning Robot creates precise shoe and last data for manufacturing adjustments

Custom 3D printed insoles and size-matched recommendations via API

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Woman trying on a blue, textured dress in a fitting room with digital try-on options and a QR code for online shopping.

Meet the Founder

Charles is the CEO, bringing decades of footwear industry experience. He leads a technical team specializing in robotics, AI, and frontend development, and previously built Shoefitr to improve ESG outcomes by reducing sizing-related waste.

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Charles Held

Podcast